For those of you that don’t know what SEMA is, it’s trade association consisting of a diverse group of manufacturers, distributors, retailers, publishing companies, auto restorers, street-rod builders, restylers, car clubs, race teams and more that hosts a large tradeshow once a year in Las Vegas. For a driver like myself, this is a great opportunity to meet with current and potential partners as well as see what some of the top companies are up to for the following year.

When entering the convention center area, it was hard to miss the large Ford EcoBoost banner hanging on the face of the building near the entrance.

Ford asked us to bring our Fiesta out so they could have it on the floor in their booth. It was definitely an awesome sight to see everyone crowded around the car and taking pictures.